| Finding a way to make your organization or | | | | that only need a few colors. |
| company more visible is incredibly important. | | | | The other type of sticker printing is called 4-color |
| Whether you represent an investment firm or a | | | | process or CMYK. That acronym actually stands |
| manufacturer, a nonprofit organization or a | | | | for the colors used in the process – cyan, |
| religious organization, this is an essential | | | | magenta, yellow and black. This process can |
| consideration. If you cannot make your business | | | | create enormously detailed images, by breaking |
| or organization stand out to potential customers, | | | | the original image down into 4 separate plates and |
| clients and individuals, then you will not be | | | | then printing them one on top of the other (in 4 |
| successful. While there are numerous options | | | | different colors). However, 4-color process is |
| available to you, sticker printing might be one of | | | | more expensive than spot color, so it should only |
| the best options for your needs. Why is this? | | | | be used if you really need high impact stickers |
| What might you be able to accomplish with | | | | with lots of vibrant colors. |
| sticker printing? Actually, you will find that | | | | To use either of these methods, though, you will |
| stickers can be enormously useful for a variety | | | | need to find the right sticker printing company. |
| of different purposes. Of course, before you | | | | A good company will help you determine which of |
| jump right in, you will need to know a bit more | | | | these processes is right for your printing needs. |
| about the creation process here. | | | | In addition, you should make sure that you check |
| There are two different types of sticker printing | | | | out some of the company's past projects, as this |
| used. One is called spot color. This offers good | | | | will give you invaluable insight about their quality, |
| quality, and a decent variety of different colors. | | | | production capabilities and more. A good |
| However, as the number of colors used in the | | | | company will also offer you help with art – if |
| finished sticker increases, so does the price. | | | | you have existing art, they will be able to |
| Obviously, this probably is not the right choice for | | | | incorporate it into the design, or they can create |
| a company or organization that needs extremely | | | | art for your sticker after you have discussed |
| detailed work with lots and lots of colors. | | | | what you need. |
| However, it is a great choice for basic stickers | | | | |